No matter what is happening to the real estate market, when you want to sell your home, there are two simple rules to follow to assure a quick sale: 1. price it well and 2. make it look amazing. Whatever the asking price, its appearance needs to be flawless!
You can dramatically improve your homes appearance by staging it. Staging your home involves hiring a decorator to rearrange and design your home to make it more appealing to a potential buyer. This involves introducing or replacing different artwork, furniture, lights, greenery, or carpet throughout the rooms in your home. It is one of the best ways to get potential buyers interested in your property. When they walk into your home, you want them to think and feel, “I could live here.” Home staging is effective because it emphasizes a property’s strengths and minimizes its weak points which allows your home to be shown at its maximum potential.
Here are some reasons why you should consider staging your home before selling:
1. You'll sell your home faster.
A survey conducted recently by the National Association of Realtors found that the price of a home drops the longer it stays on the market. Homes that stayed on the market for 13-24 weeks sold for 6.4% less than the originally listed price while those that stayed on the market for 4-6 weeks sold for 5% less than the originally listed price. Using a home stager will help sell your home faster thus alleviating the above.
2. Many home sellers can’t view their homes objectively.
This means that people who are trying to sell their homes are blind to certain issues or flaws with their home. When you insert a home stager into the equation, they can objectively view your home and fix these issues. Sometimes home sellers are unaware that their taste in decor is not universal. When you introduce trendy or more neutral decor into a home, it allows you to connect with more homebuyers who think your property fits their requirements.
3. Homebuyers can’t visualize the potential of a home.
This is one of the most critical reasons for using home stagers as they get your home into a condition that will allow potential buyers to see all the advantages of living in your home. Staging a home to have a more neutral of blank slate allows potential home buyers to visualize how their furniture and lives would look inside your home.
4. Leaving your home as-is only helps sell the competition.
No matter the state of the housing market, there will always be other people who are also trying to sell their homes at the same time as you. You want to make sure that you do everything possible to outdo the competition and one of the most effective ways of achieving that is to hire a professional stager.
People can form their opinions very fast when they step into your home or even just view photos of it online. To give yourself the best possible chance of selling your home, you need to make sure that the first impression of a potential buyer is positive. A decluttered space and a simply decorated home with have the effect.
5. You'll save money.
The cost of staging by a professional—someone who has a great track record in the biz, sound design sense and who comes well-recommended—can mean money in the bank for you. If staging helps you sell your home sooner (keeps it from being out there so long that people start wondering what’s wrong with it); if it saves you a month or more of carrying expenses; if it creates the kind of buzz that brings in offers above your asking price then your money is well spent.
The Real Estate Staging Association (RESA) has a staging savings calculator that lets you figure out how much time and money (mortgage payments, carrying costs, etc.) you will save if you stage your home before listing it. Its “Consumers Guide to Real Estate Staging” reports that homes that had not been staged before listing sat on the market an average 143 days. Once these homes were staged, they sold in 40 days. Homes that were staged pre-listing averaged 23 days on the market.
6. You can increase the amount your home sells for.
When you home is clean and staged, your home becomes more attractive to the public. When your home is more attractive, more buyers will be interested in your home, thus leading to bidding wars or higher offers.
58% of sellers’ realtors believe that buyers offer more money for staged homes (29% think they offer 1% to 5% more; 21% put the increase at 6% to 10%; 3% put it as high as 20%). Only 14% of the realtors didn't feel staging had any impact on a home's selling price.
If you're unsure if staging is the right move for you, contact us with questions! Drop us a comment below or send us a message on Facebook.